If you’ve been following my blog, you know that I believe mortgage loans will be a little tougher to come by in 2018. I know, I’m not the only one. Lenders need to find new and better ways to attract consumers and acquire their business. Much of the talk has centered on what is needed to service the new generation…
Tag: Millennials
Are Millennials Getting the Short End?
Right now, about 67 million people comprise what is known as the Millennial generation. That represents about one-quarter of the country’s purchasing power and is a lot of clout for one group. But, as we have learned things are quite different with this generation. They don’t do things like prior generations. For one thing, they don’t use credit and credit…
Millennials: There Must Be A Pony In There Somewhere
Did you hear the one about the kid who was so bad his parents gave him a big pile of horse manure for Christmas? When he came down on Christmas morning he was so excited. He exclaimed with all this horse sh-t, there must be a pony in here somewhere! The eternal optimist; talk about seeing the glass half full.…
Do You Have What Millennials Are Looking For?
By now, I believe that mortgage lenders are aware of the importance of the Millennial generation. In a world of shrinking opportunities for new originations, this generation represents an oasis for business. How do you make it through the desert to drink from the Millennial pool when everybody is courting these potential home buyers? You need to know what they…
Millennials, Lending and Technology
With Millennials now entering the home buying market, lenders are looking for ways to best serve their needs. Some recent studies turned up some important and surprising results. For the most part, this new high-tech generation isn’t much different from prior generations when it comes to mortgages. Yes, this group is more tech-savvy and willing to use technology in their…
The Ups and Downs of the New Mortgage Market
The summer season is here! With Memorial Day now past and our veterans honored (hopefully not forgotten), we move on to the business of financing the spring and summer sales. By most accounts, things look good for housing and mortgage financing. The economy continues to grow, albeit at a slightly slower pace than we wanted and expected. With this growth,…