This year’s Super Bowl was rated as the third most watched TV presentation. It would seem that a well-placed ad would get any company some really good exposure, as long as the content resonated with the public. Based on initial returns, it appears that Quicken Loan’s Rocket Mortgage Ad did just that (Rockets). The ad for a new quick loan…
Tag: 2016
Appeal of the Appeal’s Appeal
Freddie Mac and Fannie Mae jointly announced the implementation of an Independent Dispute Resolution (IDR) process which is designed to help resolve alleged loan-level breaches of selling representations or warranties that remain unresolved after all other appeals have been exhausted. This was announced in Freddie Mac’s Guide Bulletin 2016-1. This final, final appeal process will be available for all mortgages…
Credit Standards Easing
With all the attention being paid to TRID compliance and changes, it seems that lenders have loosened some their credit standards in some areas to help make more loans. Maybe, this is the result of more independent mortgage bankers doing more FHA lending. Whatever it is, Equifax recently reported that loans made to consumers with an Equifax Risk Score of…
FHA Mortgage Insurance Premiums – Going up, down or staying the same?
HUD/FHA announced on Jan. 28th, that it will be lowering mortgage insurance rates for multifamily (5 or more units) mortgages in an effort to increase multifamily loan originations. This could result in the rehabilitation of as many as 12,000 additional units of affordable housing per year on a national basis. Default/claim rates on the FHA multifamily loan portfolio have traditionally…
Score Wars: The Sequel
If you recall, I recently wrote about the intention of Fannie and Freddie to begin requiring a new expanded credit score model. This new model will take into account a consumer’s credit trends (historical use of credit) plus begin the utilization of heretofore non-traditional credit sources (Credit Scores). It seems the good old FICO credit score ain’t so good no…
More Good News for Housing
According to the November 2015 Freddie Mac Multi-Indicator Market Index, the MiMi (don’t you just love these acronyms?), housing markets across this nation are doing quite well (MiMi). This report indicates that most markets are improving thanks to better employment and current mortgage payment trends. In November, the MiMi index increased to 82.5. This is about 39% higher than the…